Shane Crawford - Focus ambassador
Crawford has been on board as the “Face of Focus” for a few years now and features in advertising and promotion for Focus across Victoria, New South Wales, South Australia and Canberra in line with the company's multi-store expansion plans.
When the opportunity arose to work with the former Hawthorn Premiership player, Brownlow medallist and now media personality with the Nine Network and Herald Sun, Focus On Furniture were very excited to align themselves with such a prominent, house hold name.
Samantha Clarke of Focus On Furniture, said "We thought Shane was the perfect personality to headline our company and not only because of his obvious success in sport. Shane has strong regional roots, having grown up in rural Australia, where our company also began. He has a great focus on family and family values, which resonates loudly with our customers. His work with Breast Cancer Network Australia shows his determination to make a difference, with his outstanding events raising much needed awareness and funds for a cause that effects so many Australian women. And lastly when meeting Shane – you quickly recognize he is every bit, the very friendly, easy going guy-next-door - that aligns strongly with our goal to make affordable, quality furniture accessible to all."
Crawford's involvement with the company involves headlining advertising, marketing and PR campaigns, through print, TV, radio, web and some other exciting ventures. Stay tuned as he has also been known to make store appearances at Focus stores from time to time.
Crawford says: "I was really excited for the opportunity to be associated with the Focus On Furniture brand. They have a great range and mix of staff and service wherever you go. I enjoy working with the Focus team and having a lot of success and laughs along the way!"